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Virtual Sales Representative

Indegene

Indegene

Sales & Business Development
New Jersey, USA
Posted on Dec 12, 2024

Virtual Sales Representative


You will be responsible for:

  • Uncovering and understanding insights regarding current practices in PCP and psychiatry offices in the management of neuropsychiatric conditions
  • Fostering a better customer experience by devising and implementing customized communications strategies based on HCP interests and channel preferences
  • Delivering disease awareness, education and product messaging using digital and other resources to convey urgency and provide actionable steps to address progressive neuropsychiatric conditions
  • Guiding HCPs through the referral pathway to drive seamless patient experience along the care continuum, leading to collaboration with specialists and treatment centers
  • Driving business growth by identifying high potential HCPs to increase marketing initiatives in collaboration with sales specialists to drive product referrals to specialists/ treatment centers.
  • Strategically engage HCPs in personalized disease and treatment discussions fueled by insights while keeping within compliance guidelines
  • Building relationships with gatekeepers, receptionists, office managers and other office staff through total office calls to gain familiarity with office practices and facilitate accessibility to HCPs
  • Establishing trust and confidence with HCP offices as a brand ambassador and trusted advisor by confidently presenting therapeutic area, brand and industry knowledge
  • Scheduling and conducting live virtual information sessions with HCPs and office staff
  • Reporting adverse events and product quality complaints, and managing medical information requests through the appropriate compliance channels
  • Efficiently use CRM to manage target list and document call details through accurate dispositioning and appropriate note taking
  • Leveraging CRM insights on omnichannel activities to determine effectiveness of other marketing tactics to inform engagement plan
  • Developing call plan and lead prioritization based on HCP profiles and segmentation
  • Bringing insights, ideas and recommendations to the attention of internal stakeholders to continuously optimize systems, tactics and messaging to address ongoing HCP and patient needs
  • Ongoing training and self-development to maintain and exceed program expectations
  • Potential Need: Receiving inbound calls for service support to HCP offices during operating hours

Must have:

  • 5+ years of experience in pharma, healthcare or medical device sales
  • Experience in Neurosciences or Specialty Pharma an asset
  • Experience in virtual engagement
  • Bachelor’s degree in Business, Marketing or Life Sciences, or relevant work experience
  • Experience working in or engaging with HCP offices and pharmacies
  • Knowledge of digital marketing and omnichannel strategies
  • Understand the US healthcare system
  • Able to guide HCP offices along appropriate referral pathways to specialists
  • Confident in communicating with HCPs about scientific information via phone and Live Video
  • Effective presentation skills, both written and verbal
  • Personal organization, time management, and administrative skills
  • Intermediate proficiency with computers
  • Experience with softphone software, CRM, data entry and reporting
  • Comfort with troubleshooting technical difficulties
  • Office suite knowledge (Outlook, Excel)
  • Strong attention to detail and precise documentation in CRM
  • Adaptive and flexible to new ideas and change