Virtual Sales Representative
Indegene
Sales & Business Development
New Jersey, USA
Posted on Dec 12, 2024
Virtual Sales Representative
You will be responsible for:
- Uncovering and understanding insights regarding current practices in PCP and psychiatry offices in the management of neuropsychiatric conditions
- Fostering a better customer experience by devising and implementing customized communications strategies based on HCP interests and channel preferences
- Delivering disease awareness, education and product messaging using digital and other resources to convey urgency and provide actionable steps to address progressive neuropsychiatric conditions
- Guiding HCPs through the referral pathway to drive seamless patient experience along the care continuum, leading to collaboration with specialists and treatment centers
- Driving business growth by identifying high potential HCPs to increase marketing initiatives in collaboration with sales specialists to drive product referrals to specialists/ treatment centers.
- Strategically engage HCPs in personalized disease and treatment discussions fueled by insights while keeping within compliance guidelines
- Building relationships with gatekeepers, receptionists, office managers and other office staff through total office calls to gain familiarity with office practices and facilitate accessibility to HCPs
- Establishing trust and confidence with HCP offices as a brand ambassador and trusted advisor by confidently presenting therapeutic area, brand and industry knowledge
- Scheduling and conducting live virtual information sessions with HCPs and office staff
- Reporting adverse events and product quality complaints, and managing medical information requests through the appropriate compliance channels
- Efficiently use CRM to manage target list and document call details through accurate dispositioning and appropriate note taking
- Leveraging CRM insights on omnichannel activities to determine effectiveness of other marketing tactics to inform engagement plan
- Developing call plan and lead prioritization based on HCP profiles and segmentation
- Bringing insights, ideas and recommendations to the attention of internal stakeholders to continuously optimize systems, tactics and messaging to address ongoing HCP and patient needs
- Ongoing training and self-development to maintain and exceed program expectations
- Potential Need: Receiving inbound calls for service support to HCP offices during operating hours
Must have:
- 5+ years of experience in pharma, healthcare or medical device sales
- Experience in Neurosciences or Specialty Pharma an asset
- Experience in virtual engagement
- Bachelor’s degree in Business, Marketing or Life Sciences, or relevant work experience
- Experience working in or engaging with HCP offices and pharmacies
- Knowledge of digital marketing and omnichannel strategies
- Understand the US healthcare system
- Able to guide HCP offices along appropriate referral pathways to specialists
- Confident in communicating with HCPs about scientific information via phone and Live Video
- Effective presentation skills, both written and verbal
- Personal organization, time management, and administrative skills
- Intermediate proficiency with computers
- Experience with softphone software, CRM, data entry and reporting
- Comfort with troubleshooting technical difficulties
- Office suite knowledge (Outlook, Excel)
- Strong attention to detail and precise documentation in CRM
- Adaptive and flexible to new ideas and change