Job Description

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent that’s bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration, and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com Looking to jump-start your career? We understand how important the first few years of your career are, which create the foundation of your entire professional journey. At Indegene, we promise you a differentiated career experience. You will not only work at the exciting intersection of healthcare and technology but also will be mentored by some of the most brilliant minds in the industry. We are offering a global fast-track career where you can grow along with Indegene’s high-speed growth. We are purpose-driven. We enable healthcare organizations to be future ready and our customer obsession is our driving force. We ensure that our customers achieve what they truly want. We are bold in our actions, nimble in our decision-making, and industrious in the way we work.

Must Have

Senior Associate - Marketing
Indegene is scouting for a passionate, creative and resourceful marketer to drive demand and advance thought leadership for key solution lines. As a key member of the marketing team, this candidate listens to and understands business needs, designs compelling content and campaigns, and amplifies our message to the intended audience. Through a combination of creativity, marketing expertise, sound business knowledge, and teamwork, this marketer helps the team drive sustainable growth for the business.

Specifically, you will –
• Understand Indegene’s products and solutions, buyer personas, journeys, and challenges, and accordingly craft messaging, content and campaigns that are business outcomes-oriented, and positions Indegene as a trusted partner
• Author (not orchestrate) engaging content (including white papers, brochures, presentations, case studies, webpages, blogs, press releases, etc.) that effectively articulates the value proposition and key differentiators
• Promote the solution lines through planned, coordinated omnichannel digital marketing campaigns, including online and offline events
• Manage marketing channel mix, such as social media, email, paid ads, and events, to ensure campaign success
• Leverage Indegene’s partner ecosystem to maximize reach and success
• Track the impact of marketing campaigns to originate and influence demand and iterate based on learnings
• Partner with creative services to create engaging, brand-compliant assets

You are an ideal fit, if you –
• Are curious enough to ask the right questions in a language SMEs understand
• Are an excellent networker and relationship builder, proactively reaching out and building new connections for mutual success
• Are excellent at creative writing in general, and B2B technology content in particular. Please do share content you’ve personally authored (not orchestrated)
• Come with online and offline event management experience (webinars, lunch & learns, etc.)
• Think strategically, while proactively executing with a roll-up-your-sleeves attitude
• Believe in partnership, are assertive, and bring a high EQ to manage stakeholders
• Have 5-8 years of marketing experience at a B2B technology organization or an advertising agency
• Studied business or marketing (MBA preferred)

Why should you be excited about this role?
We are a digital-first life sciences commercialization company. We offer accelerated global growth opportunities for talent that aspires to make a meaningful impact. Our empowering culture celebrates entrepreneurship and innovation, and fuels our purpose to enable healthcare organizations be future ready. This role is a unique opportunity to create and amplify our story at the convergence of 2 exciting industries - healthcare and technology!

Good to have

EQUAL OPPORTUNITY

Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, the candidate’s merit and qualification. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.