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Marketing Operations Specialist



Marketing & Communications, Operations
Austin, TX, USA · Raleigh, NC, USA
Posted on Thursday, June 6, 2024

At Reltio®, we believe data should fuel business success. Reltio’s AI-powered data unification and management capabilities—encompassing entity resolution, multi-domain master data management (MDM), and data products—transform siloed data from disparate sources into unified, trusted, and interoperable data. The Reltio Connected Data Platform™ delivers interoperable data where and when it's needed, empowering data and analytics leaders with unparalleled business responsiveness. Leading enterprise brands—across multiple industries around the globe—rely on our award-winning data unification and cloud-native MDM capabilities to improve efficiency, manage risk and drive growth.

At Reltio, our values guide everything we do. With an unyielding commitment to prioritizing our “Customer First”, we strive to ensure their success. We embrace our differences and are “Better Together” as One Reltio. We are always looking to “Simplify and Share” our knowledge when we collaborate to remove obstacles for each other. We hold ourselves accountable for our actions and outcomes and strive for excellence. We “Own It”. Every day, we innovate and evolve, so that today is “Always Better Than Yesterday”. If you share and embody these values, we invite you to join our team at Reltio and contribute to our mission of excellence.

Reltio has earned numerous awards and top rankings for our technology, our culture and our people. Reltio was founded on a distributed workforce and offers flexible work arrangements to help our people manage their personal and professional lives. If you’re ready to work on unrivaled technology where your desire to be part of a collaborative team is met with a laser-focused mission to enable digital transformation with connected data, let’s talk!

Job Summary:

We are looking for a Marketing Operations Specialist who is passionate about managing technology to build efficient and scalable marketing processes along with a solid understanding of modern marketing automation tools and knowledge of Marketo. In this role, you'll have the opportunity to work with an award-winning team, shape the MarTech stack to improve marketing and sales processes, adopt best practices, and come up with innovative ideas to help us operate as a best-in-class marketing team. This role reports to the Sr. Manager of Marketing Operations.

Job Duties and Responsibilities:

(IC: Knowledge | Leadership | Communication)

  • Work across the Marketing team to support our effective operationalizing of campaigns, events, ABX, and acquisition as well as expansion initiatives.
  • Own the email campaigns process end to end, ensuring requests are set up correctly with the ability to track and measure effectiveness.
  • Assist in managing the Martech stack and integrations with other operations teams across the business.
  • Work hand-in-hand across the marketing team to support end-to-end processes and operationalizing campaigns, events, webinars, and community as well as align to tactics and segments focused on improving our key growth metrics.
  • Assist in developing effective nurturing programs with input from Marketing, Sales Ops, and BDR teams.
  • Assist in managing email, web, and digital platform to enable efficient operation and improved performance.
  • Support administrative tasks and contracting including vendors and other external relationships.
  • Assist in the development of Marketing Analytics & Reporting dashboards to optimize program successes, and help the team uncover insights to drive performance and business outcomes
  • Constantly look for improvements in tools and techniques to improve various aspects of marketing analytics and business needs.
  • Help the team develop processes and project management improvements to drive faster time to value for campaigns and key programs.
  • Contribute to key administrative functions: oversee new systems / setup new users etc.
  • Other duties and responsibilities as assigned.

Skills You Must Have:

  • Bachelor’s degree.
  • 1 -3 years of marketing operations or technology experience for enterprise B2B software products.
  • Strong analytical, problem-solving, and critical thinking skills with impeccable attention to detail.
  • Previous experience in Marketo (or similar platforms) and SFDC supporting growth/demand gen teams .
  • Hands-on experience building campaigns, emails and lists, and related reporting.
  • Execution and action-oriented, with a strong ability to collaborate across the marketing team .
  • Inquisitive, self-motivated, and success-driven with the ability to communicate effectively across different levels in the organization.
  • Interest in learning backend processes that support successful operations.

Skills That Are Nice to Have:

  • Experience with tools such as WordPress, Drift, Lean Data, Zapier, Docusign, Sendoso, and Tableau a plus.
  • Exposure to account-based motions or ABM programs is a plus.
  • Strong knowledge of demand generation strategies and methodologies for testing.
  • Computer science or engineering degree preferred.
At Reltio, we carefully consider a wide range of compensation factors to determine your personal top of market. We rely on market indicators to determine compensation and your specific job family, background, skills, and experience to get it right. These considerations can cause your compensation to vary and will also be dependent on your location.
Overall Market Range
$46,000$79,000 USD

Reltio is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Reltio is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.